With the state lottery officially launching mobile and online sports betting in New Hampshire, Gov. Chris Sununu placed the ceremonial first legal sports wager, picking the New England Patriots to win the Super Bowl.
"Sports betting is the right bet for New Hampshire," Sununu said in a news release. "We moved fast to get this done by partnering with a world-class company to provide a first-rate customer service experience and the state is poised to dominate the market. The launch of sports betting will also benefit our education system – a win for our kids."
DraftKings is the exclusive digital operator for sports betting in the Granite State. By using DraftKings’ digital sportsbook, people 18 and older can now bet on their favorite teams.
“This is a significant milestone and an exciting moment in the New Hampshire Lottery’s evolution, as sports betting represents a major addition to our portfolio of products,” Charlie McIntyre, executive director of the New Hampshire Lottery, said in the release. “We are pleased to be working with DraftKings to introduce our players to a completely new way to win in New Hampshire and to continue maximizing revenue for education in the Granite State. All of New Hampshire and New England is hoping the Governor wins his wager!”
Sununu placed his wager at Shoppers Pub + Eatery at Indian Head in Manchester, alongside DraftKings co-founder and Chief Revenue Officer, Matt Kalish, as well as former NFL player Rob Ninkovich.
Following a competitive bidding process, the DraftKings’ contract with the state lottery was approved by the Executive Council in late November. Per the agreement, New Hampshire will get 50 percent of sports betting revenue, which will go toward the lottery’s mission of supporting education in the state.
DraftKings, which is headquartered in Boston, plans to open a New Hampshire office to facilitate working with the state lottery and will have up to 10 retail sportsbook locations in the state.